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Mass Media

ENG 115

Mass Media

ENG 115

Course Description

Surveys books, newspapers, magazines, recordings, film, radio, television, advertising, public relations and electronics. Includes media history operations, products, current issues and criticisms (45-0)

Outcomes and Objectives

Define basic information about print and electronic media.

Objectives:

  • Identify the functions of each
  • Describe the operations of each.
  • Outline the history of each.

Analyze and research media issues.

Objectives:

  • Explain the media's role in society both orally and in writing.
  • Identify major media issues and write about one in-depth.

Investigate media opportunities.

Objectives:

  • Describe visits to media sites.
  • Interview media professionals and write a job description.

Interpret the effectiveness of the media in today's society.

Objectives:

  • Evaluate and write about the print and electronic media's coverage of major news events.
  • Distinguish between strengths and weaknesses of the media.