Please enable JavaScript to view this page.

Electronic Media History

EMB 140

Electronic Media History

EMB 140

Course Description

Prerequisites: Prerequisites: READING LEVEL 3 and WRITING LEVEL 3.

Concentrates primarily on Broadcasting History, its roots and parentage. Compares relationships between past issues and personalities with those of today. Answers the question: Where do we come from and where are we going as a profession? (45-0)

Outcomes and Objectives

Demonstrate an understanding of Electronic Media's rich and fascinating history and its relationship to the present with the following skills:

Objectives:

  • Identify historical broadcast personalities, i.e., inventors, entrepreneurs, on-air talent, regulators, etc.
  • Identify the various broadcasting landmarks in the areas of technology, business and regulation.
  • Summarize the issues that have significantly confronted the profession from the beginning and how they were addressed.
  • Characterize trends, i.e., programmatic, organizational, industrial, etc.
  • Understand the accumulated decisions and responses made in our past and its influence on today's Electronic Media.
  • Project the future, i.e., ownership, delivery systems and pricing, by understanding past practices.